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Quality of Life– An expression of the way people want their lives, in this particular whole, to be, and what they ultimately want to accomplish together, based upon what they value most;
Forms of Production– What the people need to produce to create that quality of life and to run the business or entity;
Future Resource Base – What the resource base must be like far into the future in order to truly sustain. Testing. When the plan has been formulated, it has to be tested. The suggested rubrics are: iv
Cause and Effect – Does this action address the root cause of the problem?
Weak Link Social – Have I/we considered and/or addressed any confusion, anger, or opposition this action could create with people whose support I/we need in the near or distant future?
Weak Link Biological (used only when dealing with problem organisms) – Does this action address the weakest point in the life cycle of this organism?
Weak Link Financial– Does this action strengthen the weakest link in the chain of production?Marginal Reaction (used only when comparing two or more actions) – Which action provides the greatest return, in terms of my/our holistic goal, for the time and money spent?
Gross Profit Analysis (used only when comparing two or more enterprises) – Which enterprises contribute the most to covering the overheads of the business?
Energy/Money Source and Use – Is the energy or money to be used in this action derived from the most appropriate source in terms of my/our holistic goal? Will the way in which the energy or money is to be used lead toward my/our holistic goal.
Sustainability –If I/we take this action, will it lead toward or away from the future resource base described in my/our holistic goal?
Society and Culture – Considering all the questions and my/our holistic goal, how do I/we feel about this action now? Funding. All available funding sources should be invited to participate. Active, on-going efforts to acquire foundation funding and governmental grants should be pursued. Revenue should also be derived from the subscriptions to the broadband service as well as to the online courses. Conferences other than the town meetings can also contribute to the financial stability of the NPO. Town meetings should be free with a request for donations. MINDSET At the outset, the collective mindset should be along these lines: What I know and have discovered is not nearly as important as what I have yet to learn and yet to discover. When the plan has general support, and we are in the midst of implementing it, our collective mindsets should be one of resolve, like the Little Engine: “I think I can, I think I can ..., I know I can, I know I can ..., I did it!” Nay Sayers At first, we will encounter the “Nay Sayers”: “It won't work. Too expensive. Who will use it? Not my idea (not invented here). We've never done this before; why start now? If I or my family/friend is not on the payroll, I'm against it.” The antidote to the Nay Sayers is to have a good plan on paper which is well researched and will likely be a good fit (at full implementation) with the greater Belgrade community in about four to five years. The saying from Margaret Mead is appropriate: "Never doubt that a small group of thoughtful, concerned citizens can change the world; indeed, it's the only thing that ever does." It is appropriate to an understanding of the project, that we reserve final judgment until all of the major facts are in and we have had time to absorb the many “new” ideas. We do not need to know and appreciate every minuscule fact before we make our major commitments, but those who reject the mission before we even have started, do a disservice to the Belgrade community. Those of us who unduly linger, not being able to make a decision, also do a disservice to the Belgrade community.
| Major public entities (city, County, schools). Monetary support to be negotiated. | 100 | Election of Trustees, dissolution, adoption and changes to plan, amendment to articles, reorganizations, mergers and acquisitions, major transfer of assets, incurring major debt. Awarded a Plaque |
| Major underwriters (10,000 or more, annually) | 50 | Election of Trustees, dissolution, adoption and changes to plan, amendment to articles, reorganizations, mergers and acquisitions, major transfer of assets, incurring major debt; Awarded a Plaque. |
| Minor underwriters ($1,000 to $9,999 annually) | 10 | Election of Trustees, adoption of and changes to the Plan; Awarded a No. 1 Premium |
| Sustaining members ($500 annually) | 5 | Election of Trustees, adoption and changes to plan; Awarded a No. 2 Premium |
| Subscribing Member ($100 annually) | 2 | Election of Trustees, adoption and changes to plan; Awarded a Mo. 3 premium |
| Registered member ($15.00 annually) | 1 | Election of Trustees, adoption and changes to plan; Awarded a certificate. |
| Guest | 0 | Read plan and participate in surveys |
| Proxy voting | Permitted | Registration of proxy holder in advance |
Marketing in the NPO sense, covers a broad spectrum of activity. Friend- and Fund-raising. Tried and true friend- and fund-raising should be at the front end and at the core of BCF's marketing effort. [Editor's note: Having attended the 5th annual conference of Montana Nonprofit Association, I have a lot of material to present on this issue – coming in the near future.] Community Schooling Kit. Create a Community Schooling fan kit which can be distributed in hard copy as well as over the Web. This outreach kit is more than just a PR outreach effort. It invites each user to become a registered member of the Belgrade Community Foundation and to engage in the Belgrade Community Schooling Project with defined gift levels, rewards and volunteer opportunities. An example is the “telephone (and Web) tree” which fosters individual connections among the members on an exponential scale. viBUILDING THE BETTER COMMUNITY NETWORK
Wi-MAX.
BCF will invite residents who do not have high speed, broadband Internet access to obtain such superior utility through the BCF's Wi-MAX service. A list of private providers and a comparison chart of rates and services will be provided. A good model would be Next Tag: www.nextag.com Online courses. The WikiWebsite will offer online courses. Many of these courses are free and the offering site's URL hyperlinked to the BCF website with click-through capability and metrics. Fee based services can following this same route or courses created by volunteers and donated to BCF can licensed to the users for a modest fee. The possibility also exists to offer online courses authored by other fee-for-service organizations and resold to users at a margin sufficient recoup costs and a small operating stipend. Online courses can also be a boon to the local schools which are able to purchase annual lessons on a district-wide or school-wide basis. Adult education fits this mode. A simply hyperlink is all that is needed to redirect web traffic to the school's website. E-Books and e-resources. A very strong and continuously growing demand and supply for e-books can benefit BCF's community schooling efforts.
The Gutenberg project has between 300,000 and 500,000 scanned books available for download. Thousands of websites grant permission to free downloads for educational purposes. Many (if not all) universities issue research papers under a form of the GNU general public license. Foundations, think tanks and commercial enterprises have thousands of free white papers on a wide variety of subjects. Most of these sites have internal search engines. Search engines. One of the greatest attributes of the Web are the search engines. Yahoo and Google have made many gazillionaires out of their commercial ventures. Metacrawler.com uses seven major search engines to produce targeted URL's. The new “kid on the block” is Ask.com. Minuet factoids can be found among trillions of factoids in a couple of seconds.
BCF's community schooling project will include a course on how to gain “Web Savvy”, including the use of search engines. Support for home-grown arts, entertainment and events. One of the main marketing tools is to support local arts, entertainment and events. Many musical and dance groups perform in the community. Advance ticket sales can be induced by pre-event webcasting of a prior show or teaser by the performance group. Parental pride can always be counted on to engender ticket sales, especially if the child's performance is to be video web-cast shortly after the performance. Sporting events are naturals for webcasting. Shoot the game and the site's play-by-play announcer and you have a good-enough webcast. Parades, county fairs – you name it-- all are good candidates for event webcasting. Documentaries can also be a good source. We have many natural wonders to videocast. Montana has a rich history of pioneering and individual accomplishments as well as group accomplishments which are excellent candidates for a documentary, to be webcast on BCF's Wi-MAX utility service.
Multi-media studio.
Support for home-grown arts and entertainment needs technical support. As an example, BCF should support the creation of a high tech multi-media studio at the high school, which is open to all producers. During the school day, the students learn to operate the studio. After hours and on weekends, the studio is open to the public through BCF. Expenses can be recovered by rental revenue. Rental costs should be charged according to the intended end product, e.g. for producing a commercial program, the charges would be based on the fair market rental value. This studio can become self-supporting with this approach. If the school will not house the operation, then BCF should house the operation. The multi-media studio will have an in-house performance stage and can also do outside production (e.g. football game). Some of the types of events which can use the services of the studio are:
- Create online events, e.g. educational courses, contests, documentaries (e.g., school class travels to an event, gives a performance).
- Support community physical events as one of the media promotion spots.
- Co-venture with other organizational members to support public charities, e.g., the Gallatin Community Food Bank, in mutual fund raising events.
- Create streaming web-casts (audio and video) in support of community events, such as a live broadcast of a parade, sporting event, poetry reading or musical performance. These can also be archived and downloaded 7/24.
“Communities are built on connections. Better connections usually provide better opportunities. But, what are better connections, and how do they lead to more effective and productive communities? How do we build connected communities that create, and take advantage of, opportunities in their region or marketplace? How does success emerge from the complex interactions within communities? This paper investigates building sustainable communities through improving their connectivity - internally and externally - using network ties to create economic opportunities. Improved connectivity is created through an iterative process of knowing the network and knitting the network.”
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